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sofi Gold New Product of 2011
Media Kit


Hi Res Version (Courtesy of NASFT)

Courtesy of GarLic it!


Courtesy Seattle Food and Wine Experience and Alabasti

Courtesy Seattle Food and Wine Experience and Alabasti


Courtesy of GarLic it!


Courtesy of GarLic it!

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(Caramelized Garlic Finish and Fig recipe photo. Courtesy of GarLic it!)


Caramelized Garlic, Roasted Red Pepper, Cream Cheese
appetizer courtesy of GarLic it!

 

What is Caramelized Garlic?

You’ll never have to worry again about the “garlic burn” of raw garlic with GarLic It’s Caramelized Garlic Finish. The process involves a triple-blanching sliced pieces of garlic, which is then hand-deglazed to bring out the soft, sweet and nutty flavor, and finally infused with oil and spices. Use as a finish, garnish or condiment. This product contains only all-natural ingredients. MSRP: $6.99


Suggested Uses

Caramelized Garlic on Grilled Crostini
Slice up a baguette or loaf of French bread. In a frying pan on medium heat, add 2 tsps of the oil from the jar of Caramelized Garlic Finish. While toasting bread in pan, add 1/2 tsp of garlic and oil to top of bread. Serve when slightly toasted.

Caramelized Garlic and Fig
Arrange the sliced figs on a plate, then add a pea-size portion of goat cheese to the top of each sliced date, then cover with one or two slices of caramelized garlic, serve cold.

Caramelized Garlic Dip
Mix 1/4 cup of sour cream – 1/4 cup of Caramelized Garlic Finish. Serve cold with crackers or sliced French bread.


 

Quotes

"...I can no longer live without it in my kitchen."
- Alana Gentry, Girl with a Glass Wine Blog

"This is my product of the week...I couldn't stop eating it..."
- Phil Lempert, ABC News Food Corespondent

“it can be used as a garnish or condiment right out of the jar...“
- Jamie Peha, Host of Table Talk Radio that Tastes Good.

Watch more about us...


What is a Garlic Finish?

GarLic it!® Garlic Finishes are perfectly prepared garlic ingredients, ready to eat straight out of the jar on anything: grilled salmon, penne pasta, ceasar salad, butterflied shrimp, baked potato, or even just on a spoon.

Our triple-blanching and caramelizing process removes the "burn" for a mellow garlic. Spices and oil are added for a complete flavor.

  • Save time - use instantly as a flavor enhancer, condiment or ingredient.

  • Save money - make restaurant quality meals at home with GarLic It!®.

What is a sofi Gold Award?

Washington, D.C. (July 11, 2011) – The winners of the 39th sofi Awards for the outstanding specialty foods and beverages of the year were announced this evening by the National Association for the Specialty Food Trade (NASFT) at the Summer Fancy Food Show. The awards were presented at a red-carpet ceremony hosted by Celebrity Chef Cat Cora. A sofi Award is considered the highest honor in the $70-billion specialty food industry. “sofi” stands for specialty outstanding food innovation... (more) The winners of the 39th sofi Awards for the outstanding specialty foods and beverages of the year were announced on July 11 at the Summer Fancy Food Show in Washington, D.C. by the National Association for the Specialty Food Trade (NASFT). The awards were presented at a red-carpet ceremony hosted by Celebrity Chef Cat Cora. The competition was stiff, with a record 2,326 entries across 33 awards categories...(more)


Story Idea

Posted June 27, 2011, Updated July 19, 2011

Is garlic the new caviar of our times?

We are a Bellevue, WA company that has just won an award for making a new gourmet product that might be considered the new “caviar” for our economic times.

If we say the word “garlic” you think smelly, pungent and throat scorching, right? Well thanks to our delicious new garnish called “Garlic It! Caramelized Garlic Finish”, not only has garlic been transformed into a sweet, toasty and chewy topping in small hand-made batches, but in these budget conscious times, can take the place of caviar at a more economic price.

Before you laugh at the notion of garlic becoming as gourmet as caviar, you may want to know that Garlic It! was just awarded the silver and gold sofi award for Outstanding Product of 2011, from the prestigious National Association of Specialty Food Trade (NASFT).

On June 15th, our Caramelized Garlic Finish was one of 10 Silver Finalists selected by a national panel of specialty food experts from a record 2,236 contenders across 33 award categories. We were awarded the coveted gold award at a special ceremony on July 11th, hosted by Iron Chef Cat Cora in Washington, D.C (more information is online at www.specialtyfood.com/sofi/ )

We have included a few tasting ideas for you to consider (see enclosed qr code). We appreciate your time and consideration. If you are interested in learning more, please visit about us, press, reviews, our videos, or email LLance@gmail.com or call us at 425-999-4894. Please find some materials below that you may re-post for your article.

Best Regards,

LLance and Lori Kezner Owners, GarLic it!

 


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